Learn how companies effectively communicate the strategic, financial, and risk-management benefits of regenerative agriculture to secure executive support and board-level buy-in.
Accord Healthcare will discuss how their strategy is shifting from procurement KPIs from lowest price to ‘total value’

Tony Watson
Examine how businesses, investors, and farmers can measure the value of regenerative practices, assessing both resilience and profitability across supply chains.
- Discover frameworks for calculating regenerative metrics at farm, brand, and investor levels.
- Understand holistic resilience indicators, adoption rates, and incentive structures that reward sustainable practices.
- Explore risk-sharing models that strengthen confidence and make farms, supply chains, and businesses more resilient and profitable.

Irina van de Hoorn

Irina van de Hoorn
Resilience isn’t just about logistics; it starts in the lab. This panel explores how R&D and product reformulation are being leveraged as strategic tools to navigate supply chain disruptions and adapt to changing market demands.
- Learn how flexible product design can mitigate supplier risks, ingredient shortages, and regional variability.
- Discover how R&D, supply chain, and digital tools work together to create agile, market-ready products that withstand disruption.
Examine how AI-powered tools and data-driven approaches enhance supply chain responsiveness, helping brands anticipate challenges and make informed strategic choices.
- Explore how AI forecasting, modelling, and digital twins strengthen supply chain adaptability.
- Identify areas where AI adds impact by streamlining routine tasks and enabling higher-level decisions.
- Discover how organisations are cultivating a culture of analytical agility to stay ahead of disruptions.